Calvin Klein Package Design and Ad Campaign

This project was done for a class. I was tasked with first creating an ad campaign, so I chose to do Calvin Klein cologne. I also had to take and use my own photos, and then enhance them as needed. I created the slogan “Be one and done” using the 2 different scents “Be” and “One” in the same ads.

These ads expanded into another class where I needed to expand on the project, so I chose to make a box design for both scents.

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Fantastic Four X Dr. Pepper

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Cellar 426 Winery